links for 2007-06-04

Vintage trend

In Consumed: Wine chains: Turning a purchase requiring specialized knowledge into something for Everyman — everywhere.

Consumer sophistication is on the rise. Just look at what we drink. Not coffee from a can or mass-market beer, but complex lattes and fine pinot noir. When there is a great enough thirst for sophistication (or anything else), something becomes inevitable: a chain of relevant franchises. Or in the case of wine, a couple of them: one recent list of fast-growing franchises included both Vino 100 (with about 60 locations open) and WineStyles (about 110 locations)….

Continue reading at the NYT site.

links for 2007-06-02

  • More skepticism regarding recent Consumed subject Credit Covers: “If we really wanted to throw off our consumer shackles, we certainly wouldn’t be embracing these embarrassing designs.”
    (tags: updates)
  • Freakonomics observes: “If your goal is to call attention to a serious issue that people are deeply conflicted about on moral, medical, and legal grounds, I’m thinking that a theatrical hoax is kind of a suboptimal way to accomplish it.”

Icon Team-Up

Barbie, Hello Kitty.

links for 2007-05-31

Winnings

The winner of the contest in the most recent installment of the Journal of Murketing email newsletter is: Shawn of Iridesco.

Possibly more interesting than the contest, and certainly more interesting than the fact that (with one exception) all of you failed to win it, are the details of the prize package. The explicit purpose of this contest was to draw praise and attention to Mr. Josh Neufeld, becauses he deserves praise and attention. Even if you didn’t win the contest, you can still enjoy his work by checking out his ongoing series A.D.: New Orleans after the Deluge. Or by clicking links below that will lead you to places where you can buy things.

The prize package consisted of:

Issue Number Two of The Vagabonds. (Mr. Neufeld provided Murketing with several copies of the issue some time ago, perhaps thinking that I would keep one and could give the others to really cool people who would enjoy them. I did that with a few issues, but still had one left to give.

Titans of Finance. I have a bunch of these, for obvious reasons.

Drawn Bits, a collection of comix and writing related to comix.

A Titans of Finance postcard.

Pretty good, huh! I’m sorry that you didn’t win! Except for Shawn, I mean. Who did win.

links for 2007-05-30

links for 2007-05-28

links for 2007-05-27

links for 2007-05-26

links for 2007-05-25

links for 2007-05-24

links for 2007-05-21

  • Nice article by John Leland. “In contrast to the first time around, this summer’s activities will be spectator events, not participatory ones, replaying the Summer of Love as something you watch, not something you do.”
    (tags: metabrands)
  • A consumer mobilzation site opposing changes to the FDA’s “chocolate standard of identity” — that is, the definition of chocolate.
    (tags: anti)
  • “Boring, like pornography, is a structure that can be pleasurable or frustrating, largely because of the expectations one brings to it.” Via Marginal Utility
    (tags: boredom)

links for 2007-05-19

News

Elsewhere on Adrants, this:

Meredith Turner from the Rosen Group is working on a news item that will appear on a major nation news show (we know what it is, we can’t tell you but you’ve definitely heard of it) and is looking for advertising addicts. Turner is interested in “interviewing someone who can wax poetic about advertising all day long and rattle off One Show ‘Best of Show’ winners like nobody’s business.”

Rosen Group is a PR firm. A PR firm that’s “working on a news item.” Does anyone find it curious that sources for a “national news show” are being filtered so directly and openly through (and even interviewed by) a PR firm? Will the news show disclose this? Doesn’t the news show have any employees of its own who could reach out to Adrants in its search for sources for its “news item”? Who is the firm’s client? The news show itself? Or some entity that will be featured in the news item?
Maybe this is routine in TV news, but it just struck me as weird.