Mocketing, Murketing, Fauxhemians, Phads, and another example of my hypocrisy
Posted Under: rw
As much as I love to make fun of people for making up phony words and phrases, that’s how much I love to make up phony words and phrases.
My great triumph to date in this area, in terms of recognition, is fauxhemian, recognized by Wordspy, and used as a song title by Sonic Youth. [
“Fauxhemians,” Sonic Youth, currently the theme song of the Murketing Journal e-newsletter.]
Now, today, my April 2006 use of “mocketing” (as a bit of a throwaway in a Consumed column) has been recognized by the Double-Tonged Dictionary. Imagine how proud I am. Imagine!
And yet, it’s all bittersweet.
One of my favorite coinages, “phad,” has never been endorsed by any controlling linguistic authority.
And, somewhat incredibly, neither has “murketing,” which is not only a much better word than mocketing, but also easily the most widely cited word I’ve ever made up. And yet, no Wordspy entry, or entry anywhere else.
What’s up with that?




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Reader Comments
Yeah, I know exactly how you feel, except no one ever uses the phrases or terms I try to introduce. I was, for example, championing “Forman” as a substitute for “grill” years before the hip-hop community embraced it. I also invented “drunkle,” which refers generally to everybody’s drunk uncle. Nobody uses it.