Airborne’s $23 million false advertising settlement

I saw passing mention of this the other day and forgot about till E reminded me, but it seems that:

The makers of Airborne have agreed to refund money to consumers as part of a $23.3 million settlement of a class-action lawsuit for false advertising. It does not admit wrongdoing or illegal conduct.

I wrote about Airborne in Consumed, January 8, 2006. At the time I noted that “as with many supplements, there is no independent scientific evidence of Airborne’s medicinal value,” and suggested that the folk remedy aspect (the brand story was heavily tied to the fact that it was created by a teacher, not a doctor) was probably part of its appeal for some consumers. But apparently not for all, given the class-action suit.

I haven’t seen anything about how the brand is selling these days, but I’m pretty sure I’ve seen it prominently displayed in drugstores as recently as a few weeks ago.