aNYthing new?

A-Ron’s aNYthing, one of the startups featured in the Brand Underground story that appeared on the cover of The New York Times Magazine several months ago, is the subject of an article today in The New York Times. There is one new piece of information: He got a cease-and-desist from the New York Giants (since the aNYthing logo uses a very Giants-like “NY”).

That’s not A-Ron in the picture above, but that’s one of the T’s that was in the planning stage when my story came out. It’s now available.