In The New York Times Magazine: Plinky

SAY WHAT?
Adding to the structure of online expression, but giving you something to express.

It has never been easier to express yourself in public. Whatever you might want to say, the online tools to let you say it to a (theoretically) worldwide audience are innumerable. Say it long, say it short, say what you want, when you want and how often you want. As the title of a forthcoming book about blog culture puts it: “Say Everything.” You have the technology. The only thing the technology cannot do is solve this problem: What if you don’t really have anything to express?

Ah, but technology can solve that problem for you….

Read the column in the May 31, 2009, New York Times Magazine, or here.

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