In The New York Times Magazine: Naked Pizza

PIZZA WITH A POINT:
A fast-food alternative wants to start a conversation — palatably

If you want to read a lengthy essay, complete with journal citations, about the company’s philosophy of eating, it’s on the company blog. Entries run as long as 1,400 words. But if you just want some pizza, that’s also fine. “You can dig as deep as you want,” Leach says, “or not dig at all.”

Read the column in the September 13, 2009, New York Times Magazine, or here.

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