Meta-Brand News: March 2007

Posted by Rob Walker on March 30, 2007
Posted Under: Meta-Brand News

John McCain’s political advisers “need to rebrand” their candidate, one adviser tells The Wall Street Journal.

The Florida “Gators have become a brand name to rival Nike,” declares a columnist for the Atlanta Journal-Constitution.

“I think Suffolk as a brand is very strong,” an English farmer tells The Evening Star.

“Jane Austen has become a brand,” notes Spiked Online.

Angola “needs to be promoted like a brand of quality, innovation and as the best option for investments in Africa,” AllAfrica.com says in summarizing the views of Angola’s deputy foriegn minister.

“Luka Bloom is like a brand name,” Luka Bloom explains to The Daily Telegraph.

Lacrosse players the Powell brothers “have become a brand name,” according to The Towerlight in Baltimore.

“So should successful sports players of the future all expect to become a brand like David Beckham?” asks Varsity: The Indpendent Cambridge Newspaper.

“While LL Cool J has grown to become a brand, he is still known as Todd in his personal life,” observes the Hollywood Reporter.

The character Hannibal Lecter “has become a brand,” says The Prague Post.

Further diversion may be found at MKTG Tumblr, and the Consumed Facebook page.

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