Topping the Facebook “fan” chart: NYT!

Yesterday I was checking my Facebook “news feed” for evidence that my “friends” there were signing up as “fans” of any of the brands or products or services participating in the social network’s new ad scheme, but saw nothing. This morning, however, Adverganza offers a quick preliminary countup of fan acquisition — this via AdPulp — and as of last night the leading fan-getter was none other than the New York Times, with 582 “fans.” The other examples mentioned were a TV show, and something called Sprite Sips (32 fans). (As I type this, the NYT is at 1,482 fans, and Sprite Sips is at 83.)

What I haven’t been able to do is figure out how to see a full list of all the “product” pages, or presences, or whatever. Seems like there must be an easy way to browse these — am I missing it? Please tell me if you know, and particularly if the answer is so obvious that I’ll feel stupid for having asked. Or maybe the idea is that I the potential brand fan am supposed to think up products that I want to align myself with, and search for them and see if they exist on Facebook. That doesn’t do me much good, since I’m not actually interested in expressing brand fanship. I’m interested in seeing other people‘s fandom in action. You know, for the job.

Anyway, I think Adverganza is onto something, and should compile a Billboard-like chart every week.

Update [11/10]: So, someone in my friendpile did in fact just announce his fandom for a brand. Which one? For Facebook itself! He’s in marketing, yes.